More and more people—especially among younger generations—are rethinking the way they enjoy wine. The low alcohol trend, featuring wines with reduced alcohol content, is gaining momentum thanks to its more conscious, health-focused, and modern approach.
These wines preserve all the flavor, freshness, and celebratory spirit of traditional wines, but with a lighter feel that fits a variety of occasions. Whether it’s a casual meal, an afterwork hangout, or a summer afternoon, low alcohol wine adapts to more active, balanced, and mindful lifestyles.
In a world that increasingly values wellness without giving up pleasure, this trend is here to stay.
Beyond their versatility, low alcohol wines also reflect a growing demand for transparency and intentional consumption. At the Valencian winery Reymós, innovation is key—they’re using modern techniques to reduce alcohol content without compromising quality or the expression of the terroir. The result: wines like Amatista White and Amatista Rosé, fresh, vibrant, and authentic wines made from Muscat grapes, perfect for those seeking new experiences without overindulgence.
This trend also paves the way for a more inclusive way to enjoy wine. People who once avoided it for health, lifestyle, or personal reasons can now take part in the ritual of raising a glass 🥂—without compromising their well-being. In short, low alcohol wine isn’t a passing fad; it’s part of a cultural shift toward a more balanced way of living—and drinking.
